Okay, so here I am at the Inman Connect conference in San Francisco, where real estate and technology meet. The content and characters are fascinating, but I’ll get to that later. Just do this: take your cell phone and create the following text message: 2726 alpine creek reno nv 89509. Send it to: z@labs.zillow.com and wait 30 seconds (or less).
See what you get back? Totally instant gratification… I love it! And BTW, this home is competitively listed for sale (by me) at only $345,000 offering instant equity for the lucky buyer (according to Zillow anyway). Now if only I had a buy now button on my website…
Really? You have a client willing to give away equity? How extraordinary. Do you have other clients offering to give away profits? How does this work, the more I pay the more equity I acquire?
Oh, I’m sorry… did I neglect to mention that Zillow is only accurate within 5% of the real value about 50% of the time? And that when the market changes they tend to be behind the curve? My sincere apologies.