Downtown_reno_140Today I got some realtor spam from an industrious local homeowner. He relocated to Vegas and is motivated to sell his home in Stead, offering a $1000 bonus to find a buyer to close by September 10. Then there’s this couple throwing in a free used car if you buy their home.

Sellers, forget the lame incentives. Here’s how to sell your house in today’s market, pronto…

This home originally listed for the dream-on price of $549,000 in August 2005. By January 2006 it was down to $524,900. Then they switched realtors and relisted it at the same price until April 2006. Then they dropped the price to $467,900. In August 2006, it expired. This time they got serious and listed it with agent number three for $398,900, which is basically a 2003 price. And, voila? In contract, six days later.

Folks, in this market, to sell quickly, you need to be the best deal out there. Not comparable, not at the low end of the comps, but BELOW comps, by a nice margin. That’s how you get your home into contract in six days.