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Guy and I presented our first formal blogging class today to
about 35 agents in our office. Our goal was to demystify the process and show
them how easy it really is, and judging by the comments we’ve received, it was
a total success. Some are already out there setting up Wordpress and buying
domain names.

After it was all said and done, we looked at our own blog
and had to laugh. One important point we made was to post at least 3-4 times
per week to establish a track record and credibility online. Our number of
posts this week? Two. But seriously, the level of conversation in the comment
column under Monday’s market post was so high, we just had to let that sit at
the top and run for a while. visit

Another point we made was to provide real market data and
limit the number of puff pieces about remodeling or whatever. So what was our
number two post? As Guy put it, total fluff. Actually I thought it was pretty
interesting. Especially the title.

Okay, enough resting on our laurels.

Here’s a pretty good deal in Somersett, a new listing on my
very own street that will definitely tank my own property value. C’est la vie.
The market is the market. We’re talking 3800 square feet, 5 bedroom, 4.5
bathroom, nice, newer, family home on the 18th Fairway of the Tom
Kite Championship golf course with views of the pond and waterfall. At $181 per
square foot, it’s a best buy. (Please forgive the bad temporary photos, the
real ones will be up next week.) visit

From the Reno Gazette Journal: Taxable
Sales Continue to Fall

From the Las Vegas Review
Journal: Nevada Economy
Dips Again

From Realty Times: Population
Changes Affect Housing

From the Inman Blog: That
Distant Subprime Cousin & How You’re Related

From the Irvine Housing Blog: It Didn’t
Work Out (Sing Along)

From Broker Agent News: The
End of the Line for Real Estate Agents?

So what’s the word on the streets of Reno? I’ve had more conversations with
lenders this week who see continued thinning in the ranks, and brokers cutting
back on expenses wherever they can. I think some Realtors now go from party to
party around town, thankful for the free food and wine (or maybe it’s just
me… hey, that’s one more meal I don’t have to pay for) as others take
extended vacations.

Who has money to throw parties for Realtors? The occasional
developer with a new project, Realtors with highly-paid husbands and a ritzy
house to show, and of course, the title companies still seem to have money
(though I hear they’re cutting back on escrow officers).

One of the most highly productive private bankers I work
with told me that she’s having to turn down refi’s left and right because the people
are upside down or no longer qualify given new standards. She knows in the
first few minutes whether or not they’re qualified, but because of fair housing
laws, she has to go through the entire qualification process anyway to avoid
any question of discrimination, which ends up creating a lot of busy work that
will never lead to a paycheck. Though normally focused on the high-end, my
sense is that anybody who qualifies is now a godsend, but please don’t tell her
your job is related to the housing industry because that’s a potential deal-breaker
for the bank.

There’s a bit of starvation for some in my industry, but
there are still plenty of true professionals out there tightening their belts,
moving forward and serving their clients well. Most of us seem to feel that
this process, though painful, is healthy.

Thankfully, perhaps because of this blog, Guy and I do have real
clients looking to buy or sell now despite market conditions, so, knock on
wood, I think we’re good for the moment.